Google has just opened the doors to its first retail store, dubbed the "Chrome Zone" store which is situated in London. To make this possible, Google has partnered with the Dixons Group comprising Currys and PC World, and as such, the first outlet is located inside the Tottenham Court Road branch of PC Worlds.

With similiar eye catching, flashy interior designs like what we're all used to with Apple, Google is making a push with retail stores primarily at this time to help people get hands on with its Chromebook to see exactly what it's all about, as well as making a more informed decision on their potential purchase with the help of experts at the store to give any advice they may seek.

Google said in a statement, "The Chrome Zone is designed to be as open, colourful and user-friendly as possible, and there are seating areas for shoppers to enable them to try out Chromebooks in comfort."