Nielsen, an analyst firm, have their latest numbers for the U.S. smartphone market in Q2 2012, with numbers showing that for Q2, smartphone adoption continues to increase with 2 in 3 new customers grabbing a smartphone.

But, the Windows Phone 7 numbers are the most interesting bit of this new data, where the mobile OS holds just 1.3-percent of the market. Nokia itself has only 1.2-percent of smartphone owners, and that's considering the amount of marketing that Nokia have pushed with their Lumia series of devices.

We have RIM's BlackBerry handsets having a nice 9-percent of the US smartphone market, with Motorola, HTC and Samsung enjoying 11-, 14- and 17-percent, respectively. Apple takes the crown by enjoying a nice 34-percent of the US smartphone market pie. If we look at operating systems, Android takes the crown, with a hefty 51.8-percent of the market, and 54.6-percent of new customers taking an Android-based handset.

iOS is in second place, with 34.3- and 36.3-percent of the market, and new customers, respectively. RIM is way behind with 8.1-percent of the market, and 4.0-percent of the market, and "others" which would be everyone else is a slither of the pie at just 5.9-percent of the market, and a low 5-percent of the market.