Google play is seeing quite the acceleration in app downloads, thanks in part to all of the Android activations they are now seeing every day. Google would like to celebrate this occasion and has decided to offer collections of apps from popular developers at a discounted rate of on $0.25. I wonder if the price will be $0.50 at 50 billion downloads.

Users will see apps from developers such as Gameloft, Electronic Arts, Rovio, Runtastic, Full Fat and others, as well as collections of movies, books, music albums, and magazines. The discounts will start later today, so it's highly encouraged to take a look at Google Play today so that you can take advantage of cheap apps.

Android is still behind Apple and iOS in this one metric. The App Store managed to hit 25 billion downloads in March of this year, so Google Play isn't too far behind. Thanks to Android's significant market share, it shouldn't be too long before the Google Play Store catches, and surpasses, the Apple App Store in downloads.