Alright, we were a little too hasty in our previous news post saying that Spotify would be the provider of music on Facebook.
It turns out that Spotify is just one of the partners that will provide music playback on Facebook. It will be very easy for you to discover what songs your friends are playing and listening to via the ticker notification system. All you will need to do is click on the song and the song will playback on the music service which you use and it will play in the area where you usually see the chat window.
This does make more sense - if Facebook did just use Spotify, it would only work in countries where the service is supported. Mark quickly mentioned that he thinks all music should be free as in his opinion it enables users to discover new music which will encourage them to buy more in the long run. That's an interesting theory since nowadays if you are in the right part of the world; you don't need to pay a cent for the music you enjoy.
Let's just hope in this social web we live in these days, the revenue models used by Spotify and others work and the record companies and music producers are happy with their earnings. We saw it with Napster back in the day and we all know how that worked out.